Content
creation.
Made in
journalism.
creation.
Made in
journalism.
Content creation.
Made in journalism.
Creating content that matters
Balance of Zero is a content studio based in Amsterdam. We create content specifically to have an impact. Our team consists of filmmakers, journalists, photographers, designers and illustrators. We work together to tell stories that have a heart and a sense of purpose. Ultimately, our goal is the same as yours —to tell powerful stories that will make people think.
What we do
We produce and create short documentaries, visual stories and photography for media and brands. We focus on universal themes, authentic characters and strong storytelling.
Our content connects your brand to an audience. We make brand films that connect to bigger themes, from technology to healthcare, and sport to education. Our priority is consistency and quality.
The words still matter. We keep our content simple, relevant and authoritative. Blogs, social content, film treatments or scripts, we can write across formats. And focus on news and trends.
Stories contributed to
Visual storytelling
Our visual content cuts through the daily mayhem of digital life. We want people to leave a story more aware, informed and inspired. We produce and create content packages that connect: short film packages, visual essays or a photography series. We work with you from concept to delivery to make it happen.

Visual storytelling
Whether a short film, a customer story or an Instagram series, we want people to leave our stories more informed and more inspired. We aim to create a visual story which is bold and memorable. We work with you from concept to delivery to make that happen, with our team of filmmakers and photographers.
Brand collaborations
Branded content
Your stories connect people to your brand: who you are and why you matter. We find your best stories. Whether that is a brand film, a research project or a customer series. We enjoy collaboration with our clients and brand partners to make consistent and thoughtful content that inspires people.

Branded content
Find the story first. Your stories can show people what you stand for, and why you matter. But you have to find them first. As former journalists, we like to find the hidden gems. And then convert them into branded content – through films, photography or words – so that they connect with an audience.
Want to talk about content creation?
Editorial and writing
The written word is the starting point for every good story. We apply the principles of journalism to our writing to give context and meaning to our work. We keep our writing simple and authoritative. And base it on extensive research, interviews and a bit of heart and soul.

Editorial and writing
Writing. The starting point for any story is writing. We apply the principles of journalism to the written content we create, to give stories context and meaning. Whatever platform or audience we are writing for, that is core. We keep it simple and authoritative through research, interviews, heart and soul.
Get in touch,
We’d love to hear
from you.
About us.
Balance of Zero is a content creation studio based in Amsterdam, working with writers, journalists, photographers and filmmakers to create content that matters for brands, media and NGOs.
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