Our visual stories deal with everyday people and issues. The world is beautiful and challenging. We work with brands, media and NGOs on stories that are authentic and speak to our times. Our stories are made for different platforms: Instagram, Snapchat or Facebook. We work in different formats: a short documentary, a visual essay, illustration or photo series. Our aim is to create a story that speaks visually to a world that is watching.
Despite the Vietnam War ending decades ago, every day people are still dying. Working alongside British mine clearing agency Mines Advisory Group this visual story explores the issue of unexploded ordnance (UXO) in Laos. And the lives disrupted by war.
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A pole revolution
Singapore is known as a conservative, tightly-controlled island nation. As part of a commission for international media, we did a visual story about the rise of pole dancing as an alternative form of fitness and the growing competition among new studios.
Why a visual story?
A photo sells a story. However good the research and writing, a story collapses without an image. A photo connects instantly with an audience. And we believe that every story needs to be visual to reach the biggest audience. As more platforms and channels emerge to tell and distribute content, visual stories become more and more important as a tool to connect.
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Balance of Zero is a content creation studio based in Amsterdam, working with writers, journalists, photographers and filmmakers to create content that matters for brands, media and NGOs.
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